December 3, 2024
Event Production Case Study: Juliette Peach Liqueur
JULIETTE PEACH LIQUEUR – PHILADELPHIA BRAND LAUNCH
On Wednesday, September 18, Cashman & Associates produced an exclusive launch event at The Love restaurant in Center City, Philadelphia to celebrate and introduce the exciting debut of Juliette Peach Liqueur to the market.
The private event space complimented Juliette’s brand identity: Sophisticated, Elegant, Refined and French-Inspired, tapping the local chef & bar team to create custom Juliette cocktails and bespoke bites infused with the liqueur.
C&A and Juliette hosted 80 notable media, VIP movers & shakers, select social influencers and notable hospitality professionals in the Philadelphia region to generate buzz & excitement, strengthen brand visibility, provide a liquid to lips educational experience, and engage target consumers.