PUBLIC RELATIONS & MARKETING VIRTUAL MASTERCLASS CERtIFICATE PROGRAM IN PARTNERSHIP WITH PHILADELPHIA ASSOCIATION OF BLACK JOURNALISTS

Traditional internships offer an undeniable opportunity for learning and career development, but there are extensive barriers to entry for many undergraduate students of color or students from minority or disadvantaged backgrounds. Recognizing that, C&A and PABJ have created a certificate training program that offers fundamental guidance and resources in a condensed timeframe that is easily adapted for virtual or in-person.

The program will feature two Masterclass sessions per year with up to 8 student enrollees per session.

The 5-week curriculum consists of one-a-week 60 minute sessions held on Wednesdays, featuring best practices training, portfolio building exercises with one-on-one feedback from C&A leadership, networking opportunities, industry guest speakers, and one-on-one mentorship access with the PABJ Chapter President, Ernest Owens. 

The PABJ will lead the efforts of recruiting, interviewing, and selecting students to participate in the Masterclass series, while C&A will spearhead the guided learning sessions and guest speakers, which will feature a diverse group of well-respected members of the regional business community. Additionally, Cashman & Associates will sponsor each student enrolled in the Masterclass series for a one-year membership to the PABJ and Philadelphia Public Relations Association.

Current Sessions:

  • Winter 2023: January 25, 2022 – March 1, 2023 (Enrollment open, deadline to apply, January 20, 2023)

For the full press release, please visit our blog. For questions about the program or application feel free to contact michelle@cashmanandassociates.com and mr.ernestowens@gmail.com. To apply, please see form below. 

Eligibility Requirements
The Philadelphia Association of Black Journalists will interview and select five enrollees per session (Winter and Fall).  

  • At this time only students majoring in or who majored in Communications, Journalism, Marketing, or Public Relations will be considered.
  • At this time only students with a GPA of 3.0 or greater will be considered for the program.

TO APPLY, PLEASE FILL OUT THE FORM BELOW

PABJ x C&A Masterclass Application

  • Currently accepting applicants for the Winter 2023 session.
  • Please note at this time only students majoring in Communications, Journalism, Marketing, or Public Relations will be considered.
  • Please note that at this time only students with a GPA of 3.0 or greater will be considered for the program.
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    All applicants will be reviewed by the PABJ and student participants will be selected by PABJ leadership.