Our Approach
We believe in creating collaborative partnerships with our clients, immersing ourselves in their brand, understanding their bottom line, and shaping and sharing their stories. We’re dedicated to the core and work to learn and forecast our client’s strengths as well as potential challenges to design strategic and thoughtful multimedia solutions. Cashman & Associates develops bold and creative strategies with a focus on high impact, measurable results that are seamlessly executed by our team of experts.
Services & Expertise
Public Relations
We conceptualize, craft and execute effective strategies to initiate and develop increased brand awareness and an elevated image within target audiences. We leverage our press network to secure top-tier media coverage by way of innovative editorial outreach programs, media relations, strategic partnerships and product placements. Excelling in all facets of brand communications and storytelling, Cashman & Associates delivers measurable exposure and earned media in broadcast, print and digital channels.
CRISIS COMMUNICATIONS
When working with Cashman & Associates, our clients know they are not alone when challenges arise. We channel our decades of experience to proactively identify potential situations that could affect our client’s business, brand perception or stakeholders. We offer strategic consultation and tactical execution plans to navigate rising challenges and crisis situations, offering carefully crafted recommendations and round-the-clock solutions.
Special Events
As a highly effective vehicle for building a brand’s recognition and enhancing its distinction in the market, Cashman & Associates creates unique event experiences. Regarding each event as a distinguished marketing tool, Cashman & Associates customizes each program to meet the client’s immediate and long-term goals. Our award-winning event team produces over 100 special events per year ranging in attendance from hundreds to tens of thousands of guests. From charity benefits, private performances, fashion shows and personal appearances to grand openings, product launches, movie premieres and in-store retail events, Cashman & Associates ensures a seamless and meaningful event.
Brand Management
Our talented and forward-thinking team of veteran branding professionals expertly manages client reputations and brand narrative via strategic programs built to establish and sustain a distinctive and consistent brand voice. Through in-depth brand analysis and our integrated approach to brand service, Cashman & Associates is able to launch, grow or re-establish your brand in your target market.
Influencer Engagement
Our diverse network of influencers, tastemakers and celebrities are leveraged to keep our clients in the limelight and build targeted audience penetration. We are consistently on the pulse of market influencers and curate experiences that deliver our clients elevated exposure to consumer market drivers.
Social Media
We believe a successful communications strategy must incorporate a consistent digital voice. Our suite of digital public relations strategies and integrated social media solutions include content management, monitoring and analytics, multimedia content production, brand persona and digital strategy creation.
Community Relations
Cashman & Associates identifies influential nonprofit event opportunities, as well as like-minded brands, to determine sponsorship and cross-promotional collaborations. Cashman & Associates will make recommendations in an effort to increase visibility and awareness and draw additional media attention or consumer awareness to your brand.
Graphic Design
Cashman & Associates in-house graphic design specialists work with your brand to create engaging and distinctive identities and marketing materials. From event invitations and concept creation to copywriting capabilities, we offer the artistic skills to enhance your identity.
Our Advantage
For nearly 20 years Cashman & Associates has operated as one of the most reputable and prestigious agencies in Philadelphia with a strong national presence. We combine a breadth of creative talent, established relationships and proprietary tactics to create and execute impeccable public relations, strategic marketing and brand management programs.
- Network of top-tier media contacts and longstanding relationships that deliver results across broadcast, digital, print and social platforms
- Unrivaled relationships with high-profile influencers, tastemakers, strategic partners, political, civic and philanthropic organizations
- Dedicated and cross-trained public relations professionals who leverage creative processes and achieve serious results
- Boasting an infrastructure of four full-time experienced event professionals, we are the only agency in the Philadelphia region with an integrated events division that manages and produces events alongside our public relations team
- Diverse and proactive range of solutions: from brand launches and buzz building to corporate communications and editorial placements, we approach public relations by way of marrying the traditional with the non-traditional
